Dr. Lair's Secretorium
Our continued collaboration with Wizards of the Coast on Secret Lair offered us a chance to build this unique campaign that embeds some lore into the eclectic visuals. The set was centered around the idea of a secret emporium curated by “Dr. Lair”, a fictitious collector of rare and mystical items across the MTG multiverse.
Client: Wizards of the Coast
Project focus: design + visual identity + animation